Incentivised Feedback Surveys
With many large companies currently grappling with the implementation of Customer Experience Management (CXM/CEM) systems, one tool currently being deployed is what we term as the Incentivised Feedback...
View ArticleCustomer Experience Management (CXM / CEM)
Customer Experience Management (the acronym for which is CXM or confusingly also CEM) is a relatively young practice, which really has only recently been fully embraced by organisations. So what is...
View ArticleProtecting Your Hotel Or Restaurant Against Bad Online Reviews
If you work in the hospitality industry, perhaps running a B&B, hotel or restaurant, then one of your biggest issues for the last two or three years has probably been the damaged that can be caused...
View ArticleTargeting The Smallest Marketplace In The World
The biggest brands in the world are all now setting their sights on the smallest marketplace in the world, the marketplace of one. With the development of Customer Experience Management, large...
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